Gummy Vitamins vs. Traditional Multivitamins: What Manufacturers Won't Tell You
The gummy supplement market has exploded to $8.4 billion globally, and here's what nobody in our industry wants to admit: most gummy formulations are...
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The gummy supplement market has exploded to $8.4 billion globally, and here's what nobody in our industry wants to admit: most gummy formulations are...
Read More →Walk down any supplement aisle and you'll face an overwhelming choice: chewy gummies promising great taste, convenient liquids claiming superior absorption,...
Read More →Last week, a brand rep sat in our conference room and said something I hear at least once a month: "Can't we just swap the sugar for stevia?" I knew right...
Read More →When most brands think about launching toddler gummy vitamins, they picture smaller versions of adult products with cute shapes and kid-friendly flavors....
Read More →Most “energy gummy” conversations start and end with the ingredient panel. In manufacturing, that’s usually backwards. The success of an energy-positioned...
Read More →Let's be honest: when you think about a gummy vitamin, you think about the flavor, the ingredients, or the benefits. The container is an afterthought-just a...
Read More →We've all seen them: those glossy, appealing gummy vitamins promising glowing skin and stronger nails. They look almost too good to be true-and from a...
Read More →I need to be honest with you about something that's been bothering me for years. Every time a brand walks into our facility wanting to create gummy vitamins...
Read More →Ever pop a gummy vitamin and simply enjoy the perfect chew? That delightful experience is actually a masterpiece of food science, especially when that gummy...
Read More →Last month, a brand owner sat across from me with a vision: delicious gummy supplements that support memory and focus. She'd done her market research,...
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